Frequently Asked Questions

A.Search Engines are effectively an indexing system for the Internet. When a website is designed, the majority of them are categorically submitted to Search Engines like Yahoo, AOL, Lycos, Google, AskJeeves, MSN and AltaVista. These Search Engines act as a 'gateway points' to the Internet. They have become extremely popular with the vast majority of users looking for products and services.

A. This popularity has shown that your position within a Search Engine can boost your sales. if your company has been submitted to any one of the Search Engines, you should be able to see it by typing in your company name. However, only you and your clients may know your company name. The vast majority of users will only know the industry sector.

For example, Mr. Smith is looking for a TV to buy. His first stop could be the HIgh Street, however with the Internet taking off and the talk of many bargains available online, he decides. like many others, to use a Search Engine to find what he is looking for. He types in 'cheap TV' into the search box and is presented with 2,500 pages of results. Rather than looking through every single page of results, he is likely to click on the a link from the 1-4 page of the results list. This is why it is optimise your website so that it appears high up on the search results.

Mr.Smith is not unique in his user journey. Many-a-users use this same method time and time again to get what they are looking for. If your website is not optimised for Search Engines through keywords, metadata and the likes of it will be very difficult to benefit from the popularity of Search Engines.

A. This popularity has shown that your position within a Search Engine can boost your sales. if your company has been submitted to any one of the Search Engines, you should be able to see it by typing in your company name. However, only you and your clients may know your company name. The vast majority of users will only know the industry sector.

For example, Mr. Smith is looking for a TV to buy. His first stop could be the HIgh Street, however with the Internet taking off and the talk of many bargains available online, he decides. like many others, to use a Search Engine to find what he is looking for. He types in 'cheap TV' into the search box and is presented with 2,500 pages of results. Rather than looking through every single page of results, he is likely to click on the a link from the 1-4 page of the results list. This is why it is optimise your website so that it appears high up on the search results.

Mr.Smith is not unique in his user journey. Many-a-users use this same method time and time again to get what they are looking for. If your website is not optimised for Search Engines through keywords, metadata and the likes of it will be very difficult to benefit from the popularity of Search Engines.